"The market is always looking for something unique"

For nearly a year now , United Selections is trialing their varieties at Dutch arise cultivator J&K Rosa in Berkel en Rodenrijs , the Netherlands . Last week , they organize an subject house event where different Dutch , as well as Belgian and German rose raiser and trader chat the greenhouse to check out what ’s new or may embark the European market . Also FloralDaily was present to take a look at the motley on display and receive a guided tour from Peter Schrama , United Selections Sales Manager Europe and Koen Meewisse , the owner of the greenhouse .

Koen Meewisse and Peter Schrama .

increase the assortmentfor the European marketFor almost 10 years , United Selections is breed their rosiness 100 % in Kenya . The varieties are selected in Nakuru , Kenya , but are not selected for the Kenyan rose agriculturist only , but for agriculturist in all countries over the world , chiefly Ecuador , Colombia , Ethiopia , the Netherlands , but also China , Japan , South Korea and Zimbabwe among others . They are always reckon to expand their potpourri per market and ALT . Schrama , who act at United Selections for about 3 eld now , is work hard on the expansion of the ' European varieties ' assortment .

Jumilia .

Jumilla is one of their late varieties introduce for the Dutch marketplace specifically which quickly gained a bridgehead in the mart . This well - love bangle is now succeeded by Smashcake , which is currently being produced commercially , on a small-scale scale , by Meewisse . But more are in the pipeline and are currently being trialed .

Smashcake

200 motley trialed for 3 flushesThe first selection will be made at their greenhouse in Nakuru , Kenya . Then , 200 diversity are being shipped to Meewisse for further selection . " Three time a twelvemonth , we will bring over a selection of around 200 motley that we will test for three flower . We then pick out the practiced varieties of which we will descale up the production bit by bit . "

Smashcake in the greenhouse

Selection criteriaHead size , vase life and peculiarly productiveness are principal criteria for the selection of European varieties , Schrama explains . " In land like the Netherlands , cultivation is extremely capital intensive . Therefore , the production per solid meter is very significant . " If a potpourri has it all , let in an attractive appearance - so the right color or shape- , hopes are eminent . “ During such an open day consequence , it is great to get wind the different opinions , not only from the grower , but from the trade as well " , Schrama adds .

Trial seam .

InterestAt Meewisse , all form of roses are plant ; different colouration , dissimilar shapes , fragrant varieties and so on . But what are the one that attracting the most attention ? According to Schrama , the grocery store is always looking for something unique , so there is always a good interest group for the ' in - between ' colouration , the ' different mold ' varieties as well as the fragrant variety , however for this latter one of often mainly only stays with the pursuit .

Below some run variety that caught the middle of many .

This bi - colered blush wine is one of those varieties that is attracting a lot of tending . The bottom of the petals are weak than the upper part of the petal .

Garden case rose are also still democratic

An orangeness rose that is in high spirits in productivity , skillful shelf life and head size is strong to find , but this one might make a chance .

The high productivity of this caughts the eye of many visitors .

Special shapes like this are of interest as well .

And when babble out about different shapes . This spray rose does not only has a different shape , it also has a green centre . Meewisse just decided to get down producing this variety commercially on a modest exfoliation .

Trail localisation at J&K RosaSince January 2020 , United selection is trialing their variety at J&K Rosa , who produce Avalanche on 2,9 ha in his 3 ha glasshouse . As the Avalanche plants are 11 years of age and therefore will fall in output in a duet of years , he slowly begin to exploring the new motley on the market and engender in touch with United Selections .

So far , he is pleased with the cooperation and is seem fore to glean his first commercial crop from United Selections shortly ; Smashcake . And from the current trials , he is select more varieties to jump produce on a small scale . Unlike the Avalanche Roses , that are sold at the FloraHolland auction , these new change will be trade at once only . “ As the quantities are still low , I sell them right away only for a fixed price ” , Meewisse tell .

For more informationUnited SelectionsPeter SchramaEmail:[email protected]www.united - selections.com