Interflora is once again looking for talented florists from across the UK and Ireland to come in their prestigious Florist of the Year competition .
For the first sentence ever , the competition is exposed to all florist in the UK and Ireland , not just Interflora member , and in another first , the succeeder of Florist of the Year will go on to represent the UK and Ireland at the Interflora World Cup in 2023 , to be held in the UK for the first sentence in the contest ’s story .
How to inscribe Florist of the YearThe heats for Interflora Florist of the Year are photographic , which mean that competitors submit photograph of their competition spell for each of the three agenda , designed to examine the competitors ’ creativity and technical ability . The theme for the competition heats is “ Inspired by Nature ” and the schedules are available to see and download on the Floristry Trade Club websitehere .
To put down the heats , competitors require to download and fill in the entranceway form on the UK Floristry Judges Guild websitehere .
The competition heats undefended on 1st November 2021 and close on thirty-first January 2022 .
What happens next?Once the rivalry heats have close , the UK Floristry Judges Guild will assess all the entries using the International 100 - point organization . The top - grading competitors will be ask in to take part in a live semi - final in April 2022 and the dear of the dependable will then go frontwards to a live final examination in July 2022 . The fresh coronate Interflora Florist of the Year will represent the UK and Ireland in the Interflora World Cup in 2023 .
Every competitor in the heats , semi - last , and final will receive a Certificate of Participation which may be used in their Continuous Professional Development ( CPD ) portfolio . The winner and runners - up in the Florist of the Year final will all receive immediate payment dirty money , whilst all the finalists will receive bespoken social medium marketing support to help them promote their business and competition achievements .
Why compete?There is so much a florist can gain by infix a competition . veteran floristry competition can demonstrate that competition work improves their day - to - day floristry , giving them a different perspective and inspiring them to apply the technique they learn in competition body of work in their workaday floristry . Competitions also help flower store rise their middle for purpose , better their color and bloom choices , and make them more imaginative with the materials they employ .
Taking part in competitions also really helps to amplify a florist shop ’s apparent horizon . They will meet other flower store and make new friends as they all compete , partake in mind and learning from each other and the judges .
Interflora Director Nick Priest said : “ Floristry needs to showcase just how much skill is involved in making bespoke designs . Competitions are the perfect way to achieve this but with fewer opportunities available to vie , Interflora decided to boom what we ’ve done in the past and make it unresolved to everyone . We are really emotional to see how many new competitors we can get involved ” .
For more information : Interflorawww.interflora.co.uk
